Salary Negotiation When You Don't Know the Range
· 3 min read
The advice "never say the first number" is correct and almost useless, because the situation people actually face is a recruiter on a first call asking what you are looking for, and the answer "you go first" is not always available.
Here is what to do in that conversation.
Why the first number matters so much
Negotiation research keeps returning the same finding: the first figure mentioned disproportionately shapes where the discussion ends up, even when everyone involved knows this is happening. The second person negotiates against the first number rather than against their own independent assessment.
This is why recruiters ask early. It is not a trick, exactly — they also genuinely need to avoid spending four interview rounds on someone whose expectations are double the band. But the effect is real, and it is why you want the band before you give a figure.
Redirecting the question
The move is to answer a slightly different question than the one asked, without being evasive about it.
What usually works is to acknowledge the question, explain briefly why you would rather hear their range, and then ask directly:
"I want to make sure we're not wasting each other's time, so I'd rather not guess. What's the band you've budgeted for this role?"
Most recruiters will tell you, because most of them have a band and would also rather not waste the time. Increasingly they are legally required to: pay transparency laws in several US states and across the EU require the range to be disclosed, in some cases in the posting itself. It is worth checking whether the role is covered before the call, because if it is, the range already exists in writing.
If you genuinely have to answer first
Sometimes they will not move. In that case, give a range rather than a point, make the range researched rather than aspirational, and attach a condition to it.
"Based on what I've seen for similar roles at this level, I'd expect somewhere in the region of X to Y, though that depends a lot on how the equity and bonus are structured."
Three things are doing work in that sentence. The range signals flexibility. The reference to comparable roles signals that the number came from somewhere. The condition about the full package keeps the base salary from becoming the only variable, which matters because base is often the least flexible component.
Set the bottom of your range at a number you would genuinely accept. Ranges collapse downward; whatever you say as the floor is the number you are likely to be offered.
Finding out what the role actually pays
The hard part of the advice above is the phrase "based on what I've seen." You need something behind it.
Posted salary ranges are the most direct source, and there are more of them than there used to be, because transparency legislation has forced the issue. Where a range is not posted, the useful signal comes from volume: looking at many listings for the same title and seniority in the same market tells you more than any single data point, and it tells you the shape of the distribution rather than just a midpoint.
Be careful with title inflation across companies. "Senior Engineer" at a fifty-person startup and at a large technology company can differ by a full level and a large amount of money. Compare scope described in the posting, not the title on it.
When to counter, and when not to
Once you have a written offer, a single polite counter is close to free. The company has spent weeks and real money getting to this point; the cost of withdrawing over one counter is far higher than the cost of the increase. Recruiters generally expect it, and many offers are made slightly below the band's midpoint precisely so there is room.
What does create risk is a pattern rather than a single ask: agreeing to a number and then reopening it, countering repeatedly, or naming a figure with no reasoning attached. The justification is what makes it a negotiation rather than a demand.
If you have a competing offer, say so plainly and do not exaggerate it. It is checkable often enough that the downside is not worth it.
What to negotiate besides base salary
Base is usually the most constrained number, because it sits in a band that the recruiter cannot exceed without approval. Several other things are frequently easier to move, and in the first year some of them are worth more.
Signing bonuses come from a different budget and are often available when base is capped. Equity grants have wider discretion, particularly at earlier-stage companies. Start date, remote-work arrangements, and professional development budgets cost the employer little and are regularly granted. Where the role involves relocation, that package is almost always negotiable.
Ask about the whole package at once rather than sequentially. Sequential asks feel like the goalposts moving; a single conversation covering everything reads as someone trying to reach agreement.
The short version
Get their range before you give yours. If you must go first, give a researched range with a floor you would accept and a condition attached. Counter once, with a reason. Negotiate the package rather than the base alone.
Frequently asked questions
- Should you give a salary expectation first?
- Avoid giving a specific number first when you can, because the first number stated tends to anchor the rest of the discussion. Redirect by asking for the band budgeted for the role. If pressed and you must answer, give a researched range rather than a single figure, and state that it is flexible depending on the full package.
- Can negotiating a salary cost you the job offer?
- A written offer is very rarely withdrawn over a single polite counter, because the employer has already spent significant time and money reaching that point. The real risk comes from repeated renegotiation after agreeing, or from countering aggressively without any justification. One well-reasoned counter is expected and is usually budgeted for.
- How much should you counter a job offer by?
- A counter of roughly 10 to 20 percent above the offer is normal when you can point to market data or a competing offer. The justification matters more than the percentage; a specific reason grounded in comparable roles is far more persuasive than a number with nothing behind it.

